Privacy Policy

Effective date: 06 November 2025

This Privacy Policy explains how Pretty Strong ("we", "us", "our") collects, uses, discloses, and protects your information when you use the Pretty Strong mobile app and related services (the "Service"). Please read this policy carefully. If you do not agree, do not use the Service.

If you have any questions, contact us at: evevictoriabyrne@gmail.com.

1. Who we are

2. What we collect

We collect the minimum information necessary to provide coaching features and maintain account security. Depending on how you use the Service, this may include:

Account & Profile

Health & Fitness Data (special category data)

Messaging & Media

Device & Usage

Sources of data include information you provide and operations within the Service.

3. Why we collect it (purposes and legal bases)

We process data to:

For special category data (e.g., health‑related data like check‑in photos, measurements, weight), we rely on your explicit consent at onboarding and where applicable inside the check‑in flow. You may withdraw consent at any time (see Section 9), though this may limit functionality.

4. How we store and protect your data

We take data security seriously and implement multiple layers of protection:

We continuously monitor and update our security practices to protect your information and maintain compliance with data protection standards.

5. How long we keep data (retention)

We retain data for as long as your account is active and for a reasonable period thereafter to support the Service, comply with legal obligations, resolve disputes, and enforce agreements. Where feasible, we de‑identify or aggregate data. If you request deletion, we will delete or anonymize personal data subject to lawful retention requirements and backup constraints.

6. When we share data

We do not sell your personal information. We may share limited data with:

Service providers (data processors):

International transfers: Some providers may process data in locations outside your country (including the UK/EU). We use appropriate safeguards, such as Standard Contractual Clauses, where required.

7. Cookies and similar technologies

The mobile app relies primarily on secure tokens and device storage rather than cookies. If a web interface is used, cookies may be used for session management.

8. Your choices

9. Your rights

Subject to applicable law (e.g., UK GDPR/EU GDPR), you have rights to:

To exercise rights, use in‑app options (e.g., "Delete Account" request) or contact evevictoriabyrne@gmail.com. We may need to verify your identity.

10. Children's privacy

The Service is intended for individuals aged 13 and over. If we learn a child under 13 has provided personal data, we will delete it. If you believe this has occurred, contact us.

11. Changes to this Policy

We may update this Policy to reflect changes to our practices or for legal reasons. We will post the new effective date and, where appropriate, notify you in‑app. Continued use of the Service after changes constitutes acceptance.

12. Contact

Pretty Strong – Privacy

Email: evevictoriabyrne@gmail.com